donderdag 15 november 2018

Purpose is a Key Driver of Overall Reputation, According to New Research from Porter Novelli and Cone

Purpose is a Key Driver of Overall Reputation, According to New Research from Porter Novelli and Cone
Purpose is one of three critical dimensions of overall reputation, according to a study by Porter Novelli and Cone . The study, examining consumer perceptions of the top 200 companies in the U.S., also finds Purpose and Reputation are intrinsically linked. The research revealed there is a strong correlation between Purpose and Reputation as these […]
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