dinsdag 18 december 2018

A new study from MIT Sloan School finds consumers are willing to pay a premium for supply chain visibility

A new study from MIT Sloan School finds consumers are willing to pay a premium for supply chain visibility
Companies from Patagonia to Nike to Levi's are leading the charge on social responsibility and supply chain transparency and they've encouraged their competitors to follow suit. But getting better visibility into a supply chain is an expensive and time-consuming endeavor for apparel makers. What's more, its benefits are not entirely clear. Do customers really care? […]
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